A friend and motion graphics guru, Niel Wilson has just come back from a gig in Geneva for Ford/Imagination. They've made a stunning 'user contributed' brand film that is mixed 'on the fly'. I particularly loved the Minority Report inspired touch screen editing suites, that are used to assemble the content from contribution zones. The content is performed every 15 minutes by two VJ's.

Creative lead from Imagination was Jeremy Maclynn, with a cast of hundreds for this extremely complex set-up.